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2016 State of Email

By 4th December 2016 No Comments

Litmus surveyed more than 900 email professionals at various levels, across all industries, and around the world. We wanted to find out how they plan, build, approve, and ultimately send email.

In this report, you’ll learn how marketers:

  • Build their teams
  • Plan their email content
  • Allocate their time among various production tasks
  • Use technology in their workflow
  • Handle quality assurance and approvals
  • Send their emails
  • Deal with email mistake

2016 State of Email (pdf)